John Frieda’s New Luxurious Volume Collection

Last week I was thrilled to be invited to an exclusive private event to preview the new John Frieda – Luxurious Volume Collection that will be hitting shelves later this month!

Alain Larivée, owner of CAJH Maîtres Coiffeurs Salon in Montreal, joined John Frieda‘s team in 2007 to act as the brand’s creative consultant in Canada. He travelled to the event in Toronto, ON, to demonstrate to 20 on bloggers how to achieve full, touchable, natural-looking hair with the NEW Luxurious Volume Collection by John Frieda.

To transform limp, fine hair into a natural-looking volume, that’s touchable and soft, start off with using the John Frieda Luxurious Volume Touchably Full Shampoo and Conditioner to start the volume building. Next, work in the Luxurious Volume Root Booster Blow Dry Lotion on towel dried hair for more volume. Before using the blow-dryer, create your style with heat-activated Luxurious Volume Fine to Full Blow-out Spray.

As soon as I got home, I immediately dug into my swag bag that was given to me at the end of the event, and pulled out all the fabulous John Frieda Luxurious Volume products, including a Full VOLUME round silicone brush to test out.I used Alain Larivée’s helpful tips and achieved this natural voluminous look:
Products I used:
  • Luxurious volume Touchably Shampoo & Conditioner
  • Luxurious volume Root Booster
  • Luxurious volume Fine to Full Blow-out Spray
  • Luxurious All-day Hold Hairspray
I was very impressed with the results after using The new John Frieda products! I had natural looking volume to last me throughout the day! I finally found something that is light-weight and touchable for my thick-heavy hair!
My Fash Avenue Socializing at the John Frieda event!
{Far right picture} Fellow bloggers, and friends, Nicole Wilson from and
Valerie Stachurski from – Make sure you check out their blogs! :)
To see more on the John Frieda event and upcoming events,  follow me on twitter and Instagram: @MyFashAvenue. I tweet live and post pictures on Instagram at every event!
A special thanks to the John Frieda team for inviting me to their exclusive event to watch the talented Alain Larivée create full, touchable, natural-looking voluminous hair!
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Nail Art Inspiration Board

I was inspired by some nail art I spotted on Pinterest and thought I’d share them with you all.
I love how many different creations you can make with just a few colours! 

Polka dots and glitter have been making quite a comeback lately!

I could not believe I found these amazing Louboutin inspired nails on Pinterest! Wish I had long nails so I could do this! :(

Which nail art are you digging?

Get inspired and follow My Fash Avenue on Pinterest here!

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DIY – Face Exfoliant

As the colder season approaches, our skin tends to get drier than normal. Instead of using lots of face lotion that soaks it all up with the same results, I found a DIY face scrub recipe to help reduce the dryness from your face that ends with a moisturized face and a healthy glow.  


  • 1 tsp organic coconut oil (has antioxidant properties to help your skin look young, and keep it moisturized)
  • 1tsp organic honey (helps absorb and retain moisture)
  • 1 1/2 tsp sea salt (helps scrub off dead skin)
  • 1/3 tsp freshly squeezed lemon juice (helps exfoliate and brighten skin)

How to create your DIY mask:

Mix in the coconut oil and honey. Then slowly add in the lemon juice, just enough to soften the mixture up, but not liquefied. Lastly, add in the sea salt. Since the coconut oil does solidify, you can melt it at your touch. You can also place the mixture in the fridge until it solidifies.

Once the scrub is ready add to your face, avoiding the eye area. Be gentle to your skin, scrub lightly for a minute or two. Once the scrub has been rubbed around the face, wash the scrub off with luke warm water.  The coconut oil might feel very thick on your skin while it is still wet, but just wait until your face dries and you will see the results!

The coconut, lemon, honey and sea salt gives you the right amount of moisture needed and a perfect glow!

*Disclaimer: As I am not a professional, please test a small area before using on whole face in case of an allergic reaction.

Are you going to try this DIY face scrub out?

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DIY: Honey & Lemon Face Mask

Not only are honey and lemon a great combo in tea for sore throats, it’s also great to use as a face mask! Honey is a natural antibacterial and anti-infammatory, and it is safe to use as a toner, wash or mask. It helps to protect the skin from sun damage, and it supports the skins ability to rejuvenate and refresh exhausted skin, leaving it feeling silky soft. Lemons have many benefits on your skin too. It’s great for acne prone skin, uneven skin tone, sun spots and aging. It is also rich in alpha hydroxy and vitamin C. 

These two ingredients are the perfect match for great skin!

Here are the steps on how to make the Lemon and Honey Face Mask:
  • 1/2 lemon (organic, if possible) squeezed in a bowl 
  • add 2 tsp of honey (organic, if possible) poured in the same bowl
  • Mix both ingredients together with a fork
  • Once the mixture is blended, apply the mixture on your face, avoiding the eye area
  • Leave on for at least 15 minutes and rinse with a warm cloth (make sure to squeeze out the excess water)

* Make sure to apply this mask after you have cleansed your face.

Let me know how it works!